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Microsoft Clarity and Google Ads Integration

Microsoft Clarity Google Ads Integration Guide

Posted on December 8, 2024December 8, 2024 by Alexander Hatala

Let’s talk about something new and pretty under the radar: Microsoft Clarity now hooks into Google Ads. They haven’t published any official how-to guides yet, but I’ve been playing around with it, and it’s simpler than I expected.

Once it’s hooked up, you can view session recordings tied directly to your ads. No more guessing what people do after they click. Just watch, learn, and adjust. I still am facing a GraphQL error when trying to retrieve the data. Hover over dashboards, and you will see an “Advertising” toggle.

No Official Docs Yet, But Don’t Wait

There’s yet to be a step-by-step guide from Microsoft, but this setup is so straightforward you don’t need one. Jump in, connect, and start exploring. Below you can see the GraphQL error when trying to see advertising campaign details.

I’ll update this post if there’s any news or updates. I tweeted at Microsoft Clarity’s X account here:

https://twitter.com/AlexanderHatala/status/1865841707331244249

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